They have helped popularize at least two advances that are standard industry-wide. Giant has always been at the forefront of significant technological advances. Keep fit and save money by using your bike for more things like running errands and commuting to work. We’ve just reduced the price of our 71 page ‘Bicycle Commuting Handbook’ by 50% for a short time. They are less concerned with marketing and more concerned with offering the best product at the lowest possible price. Giant prides itself on being rooted in both technology and quality. But lower costs don’t mean lower quality. Giant is able to produce bikes in half the time that it would take in the United States and can bring them to market with much lower costs. What makes them different from their competitors is that from ideation to raw materials to finished product, Giant is able to control the whole process in-house. With a small distance between suppliers and OEM companies, lead times in materials, design, and manufacturing can all be shortened. The island contains a very close-knit supply chain that is rich in precision-machinery development expertise and mature in manufacturing technology. When Schwinn broke off to go with a cheaper manufacturer in China in 1987, Giant started creating its own brand of bikes.īeing based in Taiwan benefits Giant in several ways. It quickly grew to manufacture bikes for other brands, such as Trek. Before they manufactured their own bikes, they were making them for other bicycle brands, which helped them rise as industry leaders.īTW, did you know REI & REI Co-op are having a Bike Sale and Clearance? Click HERE to check it out Giant Bicycles Historyįounded in 1972 in Taiwan, Giant manufactured and supplied bikes to brands like the U.S.-based Schwinn Bicycle Company. What makes Giant Bicycles good, if not great, rests in their location and their history as an original equipment manufacturer (OEM). How Giant Bicycles Compare to Trek Bikes.

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